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Stephanie Long

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Tag: rebranding

Portfolio

Trademark Re-Design

January 13, 2017July 4, 2017 Stephanie Long
LVL (pronounced “Level”) is a wearable hydration monitor that started out as a Kickstarter campaign. Stephanie redesigned the logo for a Concept Design course in the MFA program at Texas State University. The new design is made up of eight water droplets arranged into a rectangle. Stephanie also made the decision to spell out the name, “level,” and to add a tagline: Hydrate your body to happiness.
~Before and After~
Original LVL logo, LVL letters with last L turned backwards
Original LVL
Blue droplets next to "level" in small caps, slogan: Hydrate your body for happiness
Logo Redesign
~Style Guide~

Mini styleguide for Level logo redesign

Tagged brading, Communication Design, Graphic Design, Identity, kickstarter, level, Logo, lvl, MFA, rebranding, redesign, style guide, Texas State University, Visual Design, water droplets, wearable hydration monitorLeave a comment

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